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JUAN ARENAS MARTIN

Marketing that takes science to the next level.

Highlights

Click an experience to scroll to it.

Outcomes

0×
audience in 8 months
0k
newsletter subscribers
USC Center for Personalized Brain Health
0+
biotech and pharma accounts
0+
KOLs
Biotech Connection LA
0+
creators in the content engine
0k+
accounts reviewed
Superbiome

Built with & for

Your Aura Fragrance
go to youraurafragrance.com
USC Center for Personalized Brain Health
go to keck.usc.edu/cpbh
Biotech Connection LA
go to bc-la.org
NutriBiotic
go to nutribiotic.com
Metaba Health
go to metabahealth.us
Superbiome
go to milieuskin.com
Stoke Club, website and SEO
go to stokeclubband.com
Tranquilísimo
go to tranquilisimo.com
NutriBiotic
go to nutribiotic.com
Your Aura Fragrance
go to youraurafragrance.com
USC Center for Personalized Brain Health
go to keck.usc.edu/cpbh
Biotech Connection LA
go to bc-la.org
NutriBiotic
go to nutribiotic.com
Metaba Health
go to metabahealth.us
Superbiome
go to milieuskin.com
Stoke Club, website and SEO
go to stokeclubband.com
Tranquilísimo
go to tranquilisimo.com
NutriBiotic
go to nutribiotic.com

I give science a voice.

USC Center for Personalized Brain Health

HIPAA COMPLIANCE · NUANCED SCIENTIFIC CLAIMS

Marketing & Social Strategy · 1 year 1 month

I joined a world‑class Alzheimer's center to get their science out of the journals and into the world, loud and clear.

  • Ran social across YouTube, LinkedIn, Facebook, and Instagram for an Alzheimer's Lab & Brain Health Clinic: every piece planned, produced, edited, and distributed as short clips, email, and a long‑form docu‑series, all HIPAA‑compliant.
  • Tripled the total audience in 8 months, with newsletter and social reach doubled, growing a pipeline of engaged patients and caregivers.
  • Launched and scaled a Spanish‑language newsletter, expanding the addressable LA market.

A few of my newsletters

Julio 2025 · ES

Julio 2025 · ES

Sep 2025 · EN

Sep 2025 · EN

Nov 2025 · ES

Nov 2025 · ES

Feb 2026 · ES

Feb 2026 · ES

Biotech Connection LA

KOL NETWORK · EVENTS · CONTENT

Business Developer · 1 year 8 months

I owned 200+ accounts as a business developer, cold contact to close.

  • Ran outbound end to end for Biotech Connection LA across email, phone, and LinkedIn: 200+ biotech and pharma accounts and 20+ KOLs, every one tracked from first touch to close on a CRM I built myself.
  • Led the social media content strategy that drove inbound lead-gen and gave our outbound its credibility: deals of up to $20k for a non-profit, closing companies like Amgen.
  • Brought Amgen and USC Keck onto the sponsor list, and filled 100-attendee events from cold outreach, owning the pre-event buzz, the day-of social content, and the follow-up emails.
Superbiome

CREATOR & DOCTOR PARTNERSHIPS · TARGETED OUTBOUND

Clinical Partners & Creator Orchestration · 3 months

I built a 400+ creator content engine for a science-first skincare brand.

  • Reviewed 40,000+ TikTok and Instagram accounts to engage 5,000+ high-intent creators, sharpening the creator profile until it matched the brand's scientific standard.
  • Set and closed VIP partnerships with dermatologists and aestheticians, from 10k to 200k+ followers, on 1-on-1 calls anchored on scientific credibility and clear expectations.
  • Built the flow in this video with n8n, Supabase, and Claude Code: 10+ hrs/week of admin gone, 100% follow-up coverage.
Metaba Health

INVESTOR READINESS · 0→1 GO-TO-MARKET

Founding Go-To-Market Operator · 1 year 2 months

I led Go To Market for a diagnostics startup, closing its first deals.

  • Built the new investor deck and a dedicated investor website (metabahealth.us), plus the operational workflows behind them, before anyone asked.
  • Set the full commercial plan for a 0→1 longevity-metabolomics diagnostics startup: AI-driven Meta Ads leads, custom conversion software, and route-planned visits into dermatology and longevity-clinic accounts.
  • Cold-called dermatologists and clinic decision-makers across Los Angeles with zero brand recognition behind me, engaged 50+ high-intent leads, and closed the first paying clients on a pilot program.
Philip Sell

“What really sets Juan apart is that once he understands the high-level goals and objectives, he immediately breaks them down into a concrete list of tasks and action items to begin moving the project forward. He's great at bridging the gap between idea and execution.”

“Juan is someone who truly cares about both the quality of his work and the people he collaborates with.”

Philip Sell · CEO & Co-founder, Metaba

Your Aura Fragrance Science

USC RESEARCH TO A CPG BRAND

Founder · 1 year 3 months

I bootstrapped a scientific perfume company into 5 figures of revenue.

  • Toxicology research at USC showed me some perfume ingredients are endocrine disruptors, so I started formulating my own cologne with all-natural essential oils.
  • Grew the hobby into a startup delivering personalized perfume as a service: 5 figures of revenue in 12 months.
  • 200+ unique perfumes for 200 unique customers; with Your Aura, anyone can design their own scent, safe by formulation.

Ever-grateful to Prof. Tommy Knapp for keeping me curious and pushing me toward better product-market fit.

Juan Arenas Martin as Founder at Your Aura Fragrance
NutriBiotic

BRAND STRATEGY · SALES PLAYBOOK

Field Sales Manager · 3 months · present

I map the enterprise buyer experience and steer our brand strategy towards it.

  • Own enterprise account acquisition (Whole Foods, CVS, Sprouts) plus 200+ independent accounts, and write the sales playbook the whole company, including 30+ outside salespeople, runs on.
  • Build the scientific marketing behind the brand: claims-led collateral that proves product validity and cuts the friction to buy.
  • Set the growth strategy on the CRM with custom AI agents: optimized territory routes, logged visits, next touchpoints. Connected agentic workflows take the manual work out of the brand's day-to-day processes.
NutriBiotic

How I help your team.

01

Investor readiness

The deck, the website, and the science in plain words, ready before the first investor meeting.

02

Marketing & social strategy

One plan across LinkedIn, Instagram, TikTok, YouTube, and Facebook, from long-form video to short clips.

03

Science-fluent messaging & content

I turn dense science into messaging each audience actually reads, clinician, investor, or patient, sharpened until it earns their attention.

04

KOLs & creator partnerships

Doctors, researchers, and creators who vouch for the science, sourced and kept warm.

05

Business development, cold to close

Research the account, cold-source the decision-maker, book the meeting, close or move on. Every account tracked to a decision.

Ask me anything.

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Juan Arenas Martin at USC

Who I am.

I trained in pharmacology at USC. Every role since has been about getting science in front of the people who fund it, join it, and use it.

I started in the lab and moved toward where decisions get made.
Over time I went from Alzheimer's and toxicology research into marketing, social, and sales, because someone had to tell the story and build the motion, and I turned out to be good at it.

I like connecting operators and leadership to push for the few goals that matter. I cut through the noise to make progress visible.

I work best with people who care about clarity. I'm here to scale business operations and improve health outcomes.

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Shine the spotlighton your company.

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